2024: the present and future of eCommerce is in our hands

The year we proved we don’t follow trends: we create them.

 

At Connectif, 2024 was a year of transformation and achievement, solidifying our position as leaders in marketing automation solutions for eCommerce. Every challenge became an opportunity to innovate, every client an inspiration, and every milestone a reflection of our technology’s impact.

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A 50% revenue growth that speaks for itself

Our revenue soared by an impressive 50% compared to last year, a milestone that goes far beyond numbers. It symbolizes how our data-driven, results-focused platform has become an indispensable tool for thousands of marketers worldwide.

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More talent, more vision: 80 experts shaping the future

Our team is the driving force behind everything we do. In 2024, we expanded significantly, growing from 59 to 80 team members—a 36% increase that boosted our capabilities and innovation potential. Each new team member brings fresh ideas and expertise, creating an environment where creativity and execution come together to exceed client expectations.

Backed by 3,000 clients across 26 countries

This year, over 400 businesses chose us as their marketing automation platform, bringing our client base to 3,000 across 26 countries. From industry giants like New Balance, SMEG and Samsung, every new partnership reflects trust in us to achieve their goals.

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Global success stories

Every client has a goal, and every goal tells a story. In 2024, we celebrated these stories to honor their achievements and learn from their success. By interviewing marketers worldwide, we uncovered the magic they create with Connectif. The results? Truly inspiring.

In Spain CASAS achieved an astounding 80% increase in new customer acquisition with dynamic carousels. In France Love Radius boosted conversion rates by 10% by optimizing each stage of the customer journey. The italian brand BricoBravo attributed 50% of its sales to intelligent personalization powered by our platform. In Latin America, Samsung improved operational efficiency by 60%, while Xiaomi Store raised average ticket value by 30% through data-driven strategies. These successes not only make us proud—they fuel our drive to innovate and refine our solutions, empowering even more businesses around the globe.

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Closer than ever: 68 events in 14 countries

This year, we doubled down on direct connections with clients and partners. We participated in 68 events across 14 countries—nearly twice as many as in 2023. From global trade shows to intimate breakfast meetings, each event was an opportunity to share knowledge, understand market needs, and showcase how our technology makes a difference.

A bigger, global partner network

In 2024, our partner ecosystem reached new heights. We collaborated with nearly 300 strategic partners, tripling the number of certified partners—a testament to our ability to expand and deliver value across diverse markets. This included welcoming our first partners in France (Profileo), Brazil (EazyGo) and Argentina (Made Of), helping us adapt to local needs and build stronger connections.

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Innovation in action: 100 new features

This year marked a milestone for our platform’s development. With around 100 new features—including global blocks, conditional content, a robust Product Editor, the long-awaited mobile SDK—we’re leading the way to more effective, agile, and personalized marketing powered by AI.

Impact in numbers: more workflows, more connections

In 2024, 250,000 workflows were activated—a 60% increase from 2023—enabling brands to send over 4 billion omnichannel communications to end users. This achievement redefines what it means to deliver personalized, scalable, and meaningful shopping experiences.

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A stronger ecosystem

This year, we strengthened bonds with every client and partner who trusts us. Highlights like our first Workflow Challenge and recognitions on platforms like Capterra, where we earned badges such as “Most Recommended Digital Experience Platform,” validate the talent, passion, and innovation driving our ecosystem. Thank you for being the force that keeps us innovating!

2025: a brilliant future for eCommerce

The future is already here. In 2025, we’ll take our platform to new heights, with features that will revolutionize digital marketing and expand our global reach.

And that’s not all.

Connectif is set to make a revolutionary leap with the launch of a groundbreaking product that will transform the online shopping experience. By combining AI with a strategic focus on the customer journey, we’re introducing an intelligent shopping assistant designed to optimize product discovery with precise, agile recommendations.

This assistant, tailored to understand each customer’s interests and needs, will render traditional eCommerce searches obsolete. Equipped with proactive support capabilities, it can anticipate customer demands and offer relevant solutions in real time. From finding the perfect product to upselling, cross-selling, or making smart comparisons, this assistant is much more than a tool—it’s a genie granting endless possibilities.

With an intuitive interface and advanced capabilities, this innovation ushers in a new era of relational and assisted product discovery.

Our mission is to help eCommerce businesses not just meet their goals but create experiences that captivate their customers.

Are you ready to explore the future of eCommerce?
At Connectif, we’re already building it.

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