Client Success Story
Learn how the “King of Blue Jeans” boosted sales in Colombia with personalized marketing campaigns based on first-party data.
Results achieved with Connectif
increase in sales from push notifications
subscriber growth
sales assisted by personalized recommendations
About Levi’s
Levi Strauss & Co. is one of the biggest clothing companies in the world and leader of their famous blue jeans. Founded in 1853, the company has over 500 stores in more than 100 countries. Levi’s Colombia opened its doors in the market over 20 years ago, and has recently transformed its marketing strategy from the old paradigm of email marketing to advanced marketing automation with a Data First focus.
Connectif enabled Levi’s Colombia to evaluate the profitability of our marketing campaigns in real time and take strategic decisions for the future.
Luis Fernando Archila Valencia
Ecommerce Leader
This case includes:
- Levi’s action plan for transforming their marketing strategy in Colombia.
- Real use cases of customer acquisition, audience segmentation and personalization.
- Strategic workflows and examples of omnichannel content sent to Levi’s Colombia’s customers.
Discover Levis’s successful marketing strategy
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Client Success Stories
Discover how this leading fashion eCommerce business transformed their customer experience and boosted sales through segmentation and personalization.
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