Client Success Story

How ESPRIT revolutionized the online shopping experience for their customers with actionable insights from first-party data.

Results achieved with Connectif

+83%

increase in subscribers

+19%

increase in average ticket value

3X

increase in sales contribution through web content

About ESPRIT

Esprit is a renowned international fashion brand that offers stylish garments of the highest quality. Since its inception in 1968, it has captivated fashion enthusiasts around the world and is focused on being a responsible brand that inspires customers. In addition to its physical shops, the brand has a strong online presence, giving customers the convenience of browsing and shopping from anywhere.

We chose Connectif not only because of its easy installation that delivers results right from the start, but also because it bases its logic on data and artificial intelligence.

Jorge Carvajal

Gerente de Operaciones y TI de Maisa

This case includes:

  • ESPRIT’s action plan for improving the customer experience.
  • Use cases of client acquisition, reactivation and personalization.
  • Strategic workflows and examples of communications sent to customers.

Explore ESPRIT’s successful omnichannel marketing strategy

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Client Success Stories

Discover how this leading fashion eCommerce business transformed their customer experience and boosted sales through segmentation and personalization.

8%

increase in Customer
Lifetime Value

60%

increase in email
campaign open rate

33%

increase in
online sales

Find out how Kave Home maximized the impact of their marketing strategy by switching from transactional marketing to relationship marketing based on customer data.

10%

increase in recovery
of abandoned carts

20%

reactivation rate of
dormant customers

70%

open rate of
segmented campaigns

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