Client Success Story

The power of data and content personalization: discover how Acer Chile improved its eCommerce metrics by automating its marketing strategies.

Results achieved with Connectif

13%

sales assisted by personalized recommendations

+70%

increase in customer feedback

30%

Cyber Day sales attributed to “FOMO” pop-ups

+10%

increase in sales using personalized coupons

About Acer Chile

GRUPO ACER is responsible for the strategic and commercial development of all of the Taiwanese multinational’s brands in Chile, as well as the careful management of the brand and after-sales services. Netnow Tecnología y Computación has been the exclusive representative and distributor of Acer Chile since 2011. Netnow has more than 25 years’ experience in the Chilean market and is a pioneering company in technology sales.

Thanks to Connectif, we were able to communicate effectively with our customers and manage our database efficiently

Samuel Maldonado

Product Manager, Acer Chile

This case study includes:

  • Acer Chile’s action plan to transform their marketing strategy.
  • Use cases for creating personalized displays, pop-ups, abandoned cart strategies and A/B/X omnichannel tests.
  • Strategic workflows used and real-life communications sent to the customer.

Discover the complete Acer strategy

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8%

increase in Customer
Lifetime Value

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increase in email
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increase in
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increased customer loyalty

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improved conversion rate

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improved operational efficiency

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